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Wednesday, December 2, 2009

Chitika vs AdSense


Chitika is a company who offer contextual, product oriented advertising for your site. The most common format is their eMiniMall. They're common/popular because legend had it that they performed better than Google Adsense.
Chitika ad units are NOT contextual and Chitika ad units do NOT look like AdSense units. According to Chitika, Premium ad units do not conflict with the Google AdSense terms of use because the ad units are not contextual and the ad units do not look like Google AdSense ads. Chitika Premium behaviorally targets to your search engine traffic. These ad units can be used on websites with Google AdSense or as an AdSense alternative.



Chitika premium Ads will only display to users that come to your site via a search engine.(US and CA users). It is good choice for any website that gets search engine traffic. Premium ad units are Pay per click (CPC) and designed to be their highest performing ad unit Cost per impression (eCPM).


Chitika is a pay per click program that works in a similar fashion as AdSense. For anyone with a blog or a website that they want to make money from, Chitika can be either an alternative to other pay per click ad programs, or it can be used alongside other ad programs. It is compatible with AdSense.




Like AdSense the owner of the Web page is paid each time someone clicks on one of the ads. Using the Chitika pay per click program works on a keyword pay per click bid system, much like using Google AdWords. The most popular keywords for online marketing are the most expensive because of the higher competition and the lesser-used keywords are less expensive.
To use Chitika for online marketing, the marketer creates a headline of up to 30 characters and a text ad of up to 70 characters. The set-up system also allows advertisers to choose what country they wish their ads to be displayed in, with an option to display them worldwide.
Advertisers pay a fee of $5 to set up their advertising accounts. They choose the cost of their online marketing by choosing how much they are willing to pay for each reader click of one of their ads. The amount they pay for their online marketing through Chitika may be less than the maximum amount they choose, depending on the amount of competition for the keywords.